Florist
Florists sell flowers and flower care supplies, advise customers and make flower arrangements. They may work in a flower shop, a flower kiosk, a garden centre, and so on. Florists are required to be creative and have a good knowledge of plants, handicraft skills and a service-minded attitude. A florist working as an entrepreneur must also manage cost accounting and marketing.
Flower shops. Flower wholesalers. Seedling and garden stores. Businesses in the event and party service sector. As an entrepreneur.
Florists are required to be creative and have solid handicraft skills and a good knowledge of plants. Florists know how to serve customers with expertise, present products in the sector and advise customers in their choices. They are able to design and create flower arrangements upon order and handle the related materials, making sure that the work is of good quality.
A good eye for colour and a strong vision are important characteristics in florists. Florists are expected to have a service-minded attitude and good interaction skills. Independence and initiative are also needed.
Florists are aware of the principles of business and know how to operate economically. Florists are familiar with the principles of sustainable development and apply them in their work. Especially when working as an entrepreneur, it is a good idea to know the basics of business and marketing.
At times, the work is fairly demanding physically. Allergies can cause problems at work.
- characteristics of plants
- characteristics of products
- characteristics of services
- e-commerce systems
- floral composition techniques
- floriculture
- flower and plant products
- plant care products
- product comprehension
- sales argumentation
You can complete a vocational upper secondary qualification in gardening (gardener) in upper secondary vocational institutions. For example, you can select the competence area of floristry and garden retail in your degree. It is also possible to complete a vocational qualification through an apprenticeship.
After you have accumulated some professional skills, you can also complete a Further Vocational Qualification in Horticulture in the competence area of floristry and a Specialist Vocational Qualification in Horticulture, Master florist.
Median salary
2669 €/mo
The data is based on the median income, meaning the amount of salary which is the middle of the salary amounts arranged in order of magnitude.
Source: Statistics Finland's structural statistics on wages and salaries
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